ALL HOT WHEELS CAR SHOW! – FMV577
About Hot Wheels from Wiki… Hot Wheels is a brand of 1:64, 1:43, 1:18 and 1:50 scale die-cast toy cars introduced by American toy maker Mattel in 1968. It was the primary competitor of Matchbox until 1997, when Mattel bought Tyco Toys, then-owner of Matchbox.
Many automobile manufacturers have licensed Hot Wheels to make scale models of their cars, allowing the use of original design blueprints and detailing. Although Hot Wheels were originally intended for children and young adults, they have become popular with adult collectors, for whom limited edition models are now made available.
Hot Wheels were conceived to be more like “tricked out” cars, as compared to Matchbox cars which were more city or “real life” cars. There were sixteen castings released in 1968, eleven of them designed by Harry Bentley Bradley. The first one produced was a dark blue Custom Camaro. Bradley was from the car industry and had designed the body for the (full-sized) Dodge Deora concept car and the Custom Fleetside, (based on his own customized 1968 Chevrolet C-10 Fleetside).
In 1968 the first production line of Hot Wheels Cars is known as The Original Sweet 16, which is the first of the Red Line Series, meaning the tires have a red pin stripe on their sides.
As it turned out, the Hot Wheels brand was a staggering success. The series “re-wrote the book” for small die-cast car models from 1968 onwards, forcing the competition at Matchbox and elsewhere to completely rethink their concepts, and to scamper to try to recover lost ground. Harry Bentley Bradley did not think that would be the case and had quit Mattel to go back to the car industry. When the company asked him back, he recommended a good friend, Ira Gilford. Gilford, who had just left Chrysler, quickly accepted the job of designing the next Hot Wheels models. Some of Hot Wheels’ greatest cars, such as the Twin Mill and Splittin’ Image, came from Ira Gilford’s drawing board.
The success of the 1968 line was solidified and consolidated with the 1969 releases, with which Hot Wheels effectively established itself as the hottest brand of small toy car models in the USA. The Splittin’ Image, Torero, Turbofire, and Twin Mill were part of the “Show & Go” series and are the very first original in-house designs by Hot Wheels.More »